Marketing

What To Look For In An SEO Consultant

O One of the principal decisions that startup owners have to make is whether or not to engage in SEO. One common consideration is the cost of investing in an SEO campaign versus possible returns. Another is the daunting list of SEO terminologies, which may overwhelm newcomers to the e-commerce and website scene. If you are a new online entrepreneur but are not convinced of the benefits of SEO, then this article is for you! Here are some of the reasons why SEO is important and why you should consider it as a marketing technique. SEO is less expensive than other online marketing approaches. It also offers higher reward rates when compared to other techniques such as social media marketing, pay per click advertising, and email marketing. While you may need to defray a substantial amount to cover initial SEO planning and processes that include website design, programming, and strategizing, you can be sure to get faster and more long-term results.

“I cannot give you the formula for success, but I can give you the formula for failure. It is: Try to please everybody.”
– Herbert Bayard Swope

Implementing SEO strategies help you to rank higher on the search engine’s results page (SERP). This means that when your target customers search for products and services that your industry offers, they are likely to find your website. When you repeatedly appear on the SERP, users become aware of your site and your business. This increases the chances of landing potential customers on your webpages.

SEO is a Cost-Effective Advertising Strategy

One SEO component called off-site SEO ensures that users of external pages or of social media can find your website. Being optimized for SEO increases the site’s potential to draw customers from other platforms other than the search engine. For instance, when you post content and links to your page on Facebook or Twitter, you are able to promote your website and attract more customers. One of the main goals of SEO is to attract the targeted audience through organic searches. The number of visitors to your site influences your sales and subscriptions. It also promotes the marketing of your products and services. Increased inbound traffic is always good for business because it equates to more conversion opportunities.

Some SEO-related tools such as the Google Keyword Planner and Google Analytics provide quantitative data to help you understand your market, analyze the trends, and know your competitors’ standings. It helps you identify popular and valuable keywords so you can decide how to structure or revise your content. It also gives you insights on your market’s behavior such as location, times of activity, frequency of searches, technologies used, product preferences, etc. All these metrics are useful in helping you get to know your audience, their needs, and their expectations.

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Who we are...

Established in 2007 we excel in Project Management Consultancy and end-to-end execution of Residential, Commercial, Institutional, and Hospitality spaces. Over the years we have expanded our expertise to include Product Advisory, Quality Audits, Vendor Management, and execution of Turnkey Projects. Exposure to International markets and understanding of quality, finesse & aesthetics compliments our ability to translate client needs into their dream projects.
Our team comprises of accomplished and knowledgeable professionals with an eye for detail and a quest for perfection.

Core Competencies…

Project Management Consultancy Services:

  • Product selection based on Technical know-how, varied Budget range and Inside-Out Design Concepts
  • Agency selection and appointment based on extensive experience of dealing with execution teams of various contractors and vendors
  • Budgeting and estimation of the project
  • Time Management to achieve Superior Finesse in work
  • Quality Audits of ongoing and completed projects to ensure compliance to design and material specifications
  • Post completion support including Product AMCs, Maintenance Works, Additional work requests and upgrades, if any

Planning:

  • Involvement at an early design stage of the project
  • Co ordination between client, design team, consultants, vendors and execution team

Execution:

  • Ensuring periodic supervision for quality control and timely completion
  • Arranging training sessions for on site team in product installation and application by the Principal manufacturer
  • Conducting periodic meetings at site
  • Inventory management at site
  • Regular site review and progress updates
  • Raising red flags to concerned teams for successful completion of the project

Contact Us

Our Address:

ASK House Law College Road Erandwane, Pune 411 004.

Our Phone:

+91 95958 50000

Mail Us

agarwalandco@yahoo.com